Profiles
Andrew Morton
Lecturer in Marketing (Education)
Plymouth Business School (Faculty of Arts, Humanities and Business)
Biography
Biography
Lecturer in Marketing:
Strategic Marketing Management (BSc Marketing - Level 6)
Social Media Theory (MSc Digital Marketing & Social Media - Level 7)
Qualifications
Post Graduate Diploma in Marketing
Diploma in Marketing
Professional membership
Fellow of the Chartered Institute of Marketing
Roles on external bodies
Senior Assessor, Digital Marketing Institute (Ireland)
Senior Examiner, Chartered Institute of Marketing
Teaching
Teaching
Teaching interests
Digital Marketing
Social Media and online consumer behaviour
Strategic Marketing
Corporate Culture and Management
Staff serving as external examiners
DMI (Ireland)