Profiles
Dr Danqing Liu
Lecturer in Tourism, Hospitality and Event Management
Plymouth Business School (Faculty of Arts, Humanities and Business)
Biography
Biography
Lecturer in Tourism, Hospitality and Event Management
Qualifications
PhD in International Tourism Management (City University of Macau, China)
MSc in Finance (University of Plymouth, UK)
MSc in Hospitality Management (Florida International University, USA)
MA in Education (Hunan Normal University, China)
BA in Chinese Language & Literature (Hunan Normal University, China)
Professional membership
AHLA (American Hotel & Lodging Association) - Certified Hospitality Educator, USA
ICMA (The Institute of Certified Management Accountants) - Certified Management Accountant, USA
CAP (China Accounting Professionals) - Certificate of Accounting Professional, China
CHAE (Hospitality Financial & Technology Professionals) - Certified Hospitality Accountant Executive (2015-2020), USA
CHIA (American Hotel & Lodging Association) - Certificate of Hotel Industry Analytics (2015-2020), USA
Teaching
Teaching
Teaching interests
Undergraduate level:
THE4001 Introduction to Events Management
THE5009 Marketing, Delivering and Evaluating Event Projects
THE6003 Creative Industries
STO6008 Researching for Business
STO6005HK Business Consultancy
MAR322HK Research Skills for International Business
Postgraduate level:
PBS7000HK Capstone Project
Research
Research
Research interests
Sustainable Tourism, Tourism and Hospitality Marketing, Tourism and Hospitality Education
Grants & contracts
1. A project entitled “Wind farm tourism development in China”, principal investigator, 100,000RMB (£11,500), funded by China Ministry of Education Social Science Research Scheme 2012.
2. A project entitled "The role of tourism development in urbanization in Europe", principal investigator, 80,000RMB (£9,200) (a sub-project of mega project "Studies on the course of rural urbanization in Europe"), funded by China Ministry of Education Social Science Research Scheme 2014.
3. A project entitled "A study on teaching at Chinese international collaborative programs in Tourism and Hospitality Management", project participant, 10,000RMB (£1,150), funded by Tianjin Education Research Scheme 2011.
4. A project entitled "A study on Tianjin rural consumption", project participant, 10,000RMB (£1,150), funded by Tianjin Social Science Research Scheme 2009.
5. A project entitled "International Tourism Development in Tianjin", project participant, 10,000RMB (£1,150), funded by Tianjin Education Research Scheme 2006.
Publications
Publications
Journals
Lasten E, Liu D, Jiang N & Upchurch R.S (2022) ‘A research note on tacit ontologies: an application on Nisbett’s Geography of Thought premise as discerned by hospitality and tourism students’, Tourism, Culture & Communication, Vol.22, No 1, 85-94, DOI: 10.3727/109830421X16262461231819
Liu D & Upchurch R.S (2020) ‘A glimpse into energy tourism via application of eye-tracking technology’, Journal of Leisure Research, Vol.51, 230-244, DOI: 10.1080/00222216.2019.1649098
Wong I.A., Liu D, Li N, Wu S, Lu L & law R (2019) 'Foodstagramming in the travel encounter', Tourism Management, Vol.71, 99-115, DOI: 10.1016/j.tourman.2018.08.020
Liu D, Curtis C & Upchurch R.S. (2019) ‘The fit of environmental citizenship models to energy tourism: the case of Ningbo China’, Journal of Ecotourism, 266-274, DOI: 10.1080/14724049.2019.1621882
Liu D, Curtis C & Upchurch R.S (2019) ‘The evolving field of wind energy tourism: an application of the theory of reasoned action’, Tourism Review international, Vol.23, 37-53, DOI: 10.3727/154427219X15656150709479
Liu D & Zhao J (2018) 'The attraction of wind farm landscape to tourists', Business & Economy, Vol.6, 45-49
Liu D & Zhao J (2018) ‘The practice of wind farm tourism development in foreign countries and its implication for China’, Foreign Economic Relations & Trade. Vol.5, 68-73
Liu D (2018) ‘The United Kingdom: the pioneering country in the development of rural tourism’, Economic and Social History Review. Vol.2, 72-80+127
Liu D, Curtis C, Upchurch R.S. & Lusby C (2016) ‘Chinese domestic tourist perceptions of wind farms experiences’, Journal of Sustainable Tourism, Vol.24, 1569-1583, DOI: 10.1080/09669582.2016.1158826
Liu D, Upchurch R.S. & Curtis C (2016) ‘Resident acceptance of wind farms: an emerging tourism market in China’, Journal of Hospitality and Tourism Management, Vol.27, 1-3, DOI: 10.1016/j.jhtm.2015.12.001
Liu D, Ge B & Upchurch R.S (2015) ‘The practice of USA university student learning outcomes assessment and its implication for China higher education’, Journal of Higher Education Exploration, Vol.4, 42-50
Liu D, Li Y & Wang W (2015) ‘Study abroad: building up students’ global competence’, Journal of Education and Teaching, Vol.3, 90-92
Liu D (2015) ' Wind farms: a new promising tourism resource', Chinese Social Sciences Today, 1 April 2015
Liu D (2015) 'Tianjin wind farm tourism resources', China City, 12 January 2015
Liu D, Pablo S & Upchurch R.S (2014) ‘Storytelling in accounting – accounting education practice in a US-China collaborative program’, Journal of New Wisdom: Finance and Economics edition, Vol.1, 39-43
Upchurch R.S & Liu D (2014) ‘Does shopping matter? A focused expert analysis of revised Chinese tariff policy governing outbound shopping behavior’, Tourism Analysis, Vol.19, 241-247, DOI:10.3727/108354214X13963557455883
Liu D (2011) 'Teaching at Sino-US cooperation program in Tourism & Hospitality Management', Tianjin Higher Education Research, Vol.3, 51-53
Liu D & Huang R (2009) 'On enhancing quality of modern service industry by cultural power', Journal of Tianjin University of Commerce, Vol.29(5) 56-60
Liu D (2008) ‘On the spiritual and cultural attributes of tourism activities’, Journal of Capital Normal University (Social Sciences Edition), Vol.6, 146-150
Liu D (2008) ‘Experience and performance: tourists’ cultural expression’, Journal of Central South University of Forestry ＆ Technology (Social Sciences Edition), Vol.3, 38-40
Liu D & Huang R (2006) 'A study on the cultural consequences of cross-cultural tourism', Journal of Changsha University of Science & technology (Social Sciences Edition), Vol.21, 93-96
Chapters
Liu D. & Zhao J (2020) ‘Sustainable tourism in Macau’ in Zhao J The Hospitality and Tourism Industry in ASEAN & East Asian Destinations, Apple Academic Press, USA
Liu D (2015) ‘Master’s education in China’ in Kneale P Master’s Level Teaching, Learning and Assessment, Red Globe Press
Huang R & Liu D (2009) 'Brochures, world heritage sites in China and responsible tourism: the tourism services perspective' in Ryan C; Gu H Tourism in China Taylor & Francis 213-224
Liu D (2008) 'International tourism development in Tianjin' in Wang W Tourism development in Tianjin, Tianjin People's Publishing House
Conference Papers
Liu D, Wang Q & Hu C (2019) 'Tourists’ intention to 'Daka' wanghong attractions: an extension of the Theory of Planned Behavior', International Conference on Tourism and Retail Service Management 2019, Tianjin, China
Liu D, Wang Q & Huai L (2019) 'Understanding tourists’ behavior intention to 'Daka' wanghong restaurants: an extension of the Theory of Reasoned Action', International Conference on Tourism and Retail Service Management 2019, Tianjin, China
Liu D, Zhao J & Wong I.A (2019) 'Identification of wind farm attractiveness: A study on photographs of Ningbo windmill road in china' EuroCHRIE & APacCHRIE joint conference 2019, Hongkong, China
Liu D & Zhao J (2018) 'Wind farms’ attractiveness and visit intention: the case of Ningbo wind farm', EuroCHRIE annual conference 2018, Ireland
Liu D & Upchurch R.S (2018) 'Motivations of students to study HTM at international collaborative program in China', ICHRIE annual conference 2018, USA
Liu D & Zhao J (2018) 'Wind farm attractiveness', Global Tourism and Travel Industry Partnership 2018 conference, Macau, China
Liu D & Upchurch R.S (2014) 'Exploring Dubai’s attractiveness to Chinese tourists: a content analysis', EuroCHRIE annual conference 2014, UAE
Liu D & Upchurch R.S (2013) 'Pictures tell a story about wind farm tours in China: a content analysis', Algarve TMS international conference, Portugal
Liu D, Pablo S & Upchurch R.S (2013) 'Let’s learn accounting: the case of a US-China collaborative program in Hospitality Management', APAC-CHRIE 2013 annual conference, Macau, China
Liu D & Upchurch R.S (2012) 'Chinese students’ perception of building global competence in international collaborative programs in Hospitality Management', ICHRIE 2012 annual conference, USA
Liu D (2011) 'University teachers’ perspectives on building teachers’ global competence in China international collaborative programs', International conference Seventh China Tourism Forum, Hainan, China
Liu D & Huang R (2011) 'The ties between dark tourism and educational tourism in China', International conference Educational Travel- Expanding Horizons, Estonia (Received Best Paper Prize)